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The high cost of advanced wound management products, piercing technical support required for the application of these products and stringent regulatory requirements for the approval of products are the major challenges for the growth of wound care market. High cost of advanced wound management products is the key factor hindering the growth of the market, which primarily leads to lack of adoption of advanced wound care products in the developing countries.
The wide range of wound management products are supplied with, at varying prices. The key challenge for the new entrants is the survival in capital intensive and highly regulated wound care market.
Asia-Pacific is observed to witness fastest growth in the market. As the region comprises of largest population and the awareness for wound management is increasing rapidly among them. In addition, government support for wound management is also creating a positive impact on the wound care market growth in the region.
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Key players in the wound care industry are investing in the development of innovative and advance products, which is strengthening their position in the market. Smith & Nephew plc, Johnson & Johnson and 3M Company majorly dominated the wound care market. Acelity L.P. Inc., Smith & Nephew plc, Johnson & Johnson, Medtronic plc, Coloplast Corporation ConvaTec, Organogenesis Inc., Integra Life Sciences Holdings Corporation, and 3M Company are some of the key players offering wound management products.
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